Tag Archives: YouTube

How To Use New Media To Benefit Your Job Search

30 Jan

As a current student I realize sooner than later I will be faced with having to compete with millions of other grads for entry level positions in the working world, and I do understand how important it is to try and stand out, that is why I have been exploring my options with new media and how I can promote myself using it.

  • First off start networking yourself online using social networking sites like TwitterFacebookand LinkedIn. Each one has something different to offer but all share a simple purpose to NETWORK. Using social networking sites allow you to put yourself out there in front of the others, you can gain expert advice in your field of study or help someone else and by doing so gain connections. You get an opportunity to meet a large group of professionals that all share your same career aspirations that are willing to reach out and connect with you…how awesome is that
  • Next put yourself online by investing some time to make an online resume. Great sites to build your resume and profiles include Emurse,VisualCVCarbonmade and GigTide. There are others out there but these are the ones I have found fairly easy to navigate. Carbonmade is more for putting together a portfolio of work and the look of the finished product looks very impressive.

By making an online resume and portfolio you make it that much easier for anyone – including potential employers – to view what you have to offer. None the less it gives you an edge showing your future employer you are fully capable of using new technology methods to market yourself and potentially benefiting their business. By having your resume online it can also make it much easier for you to apply to positions by just sending the link, plus some companies give you the option of sending a website link instead of uploading a resume. You can look at my online resume at emurse to get an idea of what one looks like. I love the fact that my emurse website allows me to post writing samples along with examples of my work.

Think of the possibilities…Having your resume online could help you land a job maybe you weren’t necessarily looking for, maybe a company came across your resume and profile and liked what they saw…poof…new job. Well I like to dream I could be handed a job, who doesn’t?

Blogging about what you are passionate about can also grab a future employer’s attention. Blogging shows people a little bit more about who you are – interests, passions, personality etc. – Depending on what field you go into blogging may be an extremely important factor when coming to landing a position or it may not be relevant, but for someone like myself who is going into communications I feel that more and more employers are looking for people who do have their own blogs and most applications are now asking for your blog site or website address.

I also feel that blogging can allow you to show off your creativeness and depending on how much effort you put into it can set you apart from the rest of the job candidates.

FlickrYouTube and other online sites can also get you actively involved with future employers.

There are many ways to network yourself and using new media is an excellent way to do it. It helps you reach those people you wouldn’t necessarily be able to. In the competitive world of job hunting, especially for entry level individuals, it is extremely important to remember to network network NETWORK!

Final Project Video | Bridging the Gap

12 Dec

This short video is a look at our final project and what we accomplished over a month of research into seniors and technology.

All About Creativity | Great projects by some awesome young adults.

22 Nov

In the storytelling world a big must have is creativity. In the past week I have stumbled upon a few great videos that do an excellent job of tying in creativity with their story telling. Both of these examples are of course produced by college age students. It is because of work from people like this that inspire me daily.

I a HUGE fan of NPR and I listen everyday, and when I came across this the other day on the wonderful twitterverse I just had to share it because I loved it.  NPR’s hard working 40 or so fall interns recently put together an i.e. (Intern Edition) show, which is featured on their website. Their website also provides more details about who these fabulous interns are, stories they have done and some blogging.   This production is a must see.  Not a surprise that after viewing this I wanted to run immediately to fill out an application to intern here! Click here for your viewing pleasure.

Next is a group of students from the University of Oregon who have been making national headlines. Supwitchugirl (groups creative name) posted a music video supporting their beloved Duck football team but it quickly turned into a much bigger issue concerning a guest appearance from Puddles, Oregon’s mascot. Puddles is a copyrighted Disney figure, which meant UO was afraid to get a knock on the door from Disney about the unauthorized use of dear Puddles. Moments after posting their video onto YouTube it was taken down and the whirlwind of press coverage this group of students received since has been amazing. ESPN Talk Radio, Sports Illustrated, Dan Patrick, The Oregonian plus many local news sources have covered this story and soon enough the video was back up for viewing.  On top of their now popular “I love my ducks” production there are more available videos at motimer4’s Channel on YouTube.

“I Love My Ducks”


Produced and Directed by Brian McAndrew. Starring Jamie Slade, Michael Bishop, Brian McAndrew, and Puddles the Duck. Special thanks to Bob Martini.

The Fad Seen Round the World | Social Media

22 Oct

Social media has taken the world by storm, continuing to grow, but some still believe it is just a fad. I found a fascinating video on YouTube a while back showing some interesting statistics about social media, take a look and make the decision for yourself … Is social media a fad? or the biggest shift since the industrial revolution?

Wiring Myself into the World of Media

21 Oct

When I first starting blogging this year I had made a post about this article 2008 objectives for today’s non-wired journalist | Howard Owens and thought it only appropriate to re-post it.  I found this article at the time very interesting because I had just stepped into the world of social media.  Yes I had a MySpace and Facebook but not until January 2009 did I really start digging into social media.  I am now so far into it, I don’t know if I can ever get out of the hole I dug.  I am practically doing everything mentioned in this blog including bookmarking, networking, blogging, tweeting, RSSing, SMSing, photography, googling and attempting to YouTube it.  At the time I first posted this article I was only dabbling in all of these things, some more than others, but since I have actually been hired to put social media into effect for businesses.  Recently I have also joined Publish2, which is a platform for collaborative journalism.

Publish2’s mission and unique tools encourage the spirit of open information and effectively fosters collaboration between teams of journalists and readers. Its link publishing widgets and easy-to-use in-browser tools are designed to fit cohesively into time-pressed journalists’ work days.


wj_screenshotIn the process of becoming a member of Publish2 I also joined Wired Journalists, a Publish2 network, for collaborative journalism on the Web, powered by journalists.  Wired Journalists reminds me of a Facebook for journalists.

Here is my post from my first blog, A New Dawn, on the article written by Howard Owens about non-wired journalists.

April 2, 2009

Excellent Blog on Objectives for non-wired Journalists

Filed under: Blogging, Journalism, News Writing — Makenzie Marineau @ 5:10 pm

A new term has begun for school and lucky for me I am enrolled in New Media Communications | Reporting. I am extremely excited to be taking this class. First week we were given a blog to read and I loved it so much I had to re-post it.

2008 objectives for today’s non-wired journalist

By: Howard Owens

Many news organizations have bonus plans for newsroom personnel called MBOs (MBA speak for Manage by Objective). The idea is to reward people for doing work that helps advance the company’s strategic goals.

Is there any higher strategic need for news organizations today than becoming more digital savvy?

I suspect there are still too many non-wired journalists in most US newsrooms. Either out of fear, indifference or hubris, too many reporters and editors resist using the Internet for anything beyond the occasional Google search (and heaven forbid they ever click a search result link to Wikipedia) and a daily dose of Romenesko (and heaven forbid if you call him what he is, a blogger).

That just isn’t acceptable.

So to help newsroom managers advance the digital literacy of their organizations, I offer the following MBO plan. I recommend readers pass this along to the top editors at their newspapers. And for non-wired journalists ambitious enough to pursue their own MBO paths, I’ll offer a reward myself (strict rules and details at the bottom of this post).

1. Become a blogger. Start with a favorite topic. For example, if you’re a baseball fan, start with baseball. Find all of the baseball-related blogs you can and become a regular reader of five or six of the best of these blogs. Participate — leave comments; follow links. After three months of blog reading, start your own blog on that topic. Try to post daily for at least six months. For blog topics, avoid anything related to your beat or politics. First, you need to blog about something you are passionate about; second, there are too many political bloggers already (accept maybe for local politics, if you see that need in your community and it won’t conflict with your day job).

2. Buy a small digital camera that can take both stills and video. Open an account with a photo sharing site such as Flickr or Buzznet. Take photos and post them. If necessary, use some online tutorials for digital photography. (NOTE: If company will buy you this camera, great, but if not, remember you have a responsibility to invest in your own career.)

3. With the same camera, make at least three videos. Use the free video editing software that comes with your computer and edit those videos. Post them to YouTube and at least one other video sharing site. There are plenty of online tutorials for shooting and editing video. Your goal here isn’t to make great video, just to learn what is involved in making video so you have the capability in your online journalism tool bag.

4. Related to video, spend at least two hours a week for six weeks on YouTube. Search for topics that interest you and then follow the trails where they lead. Pay attention to the daily most popular and see what other people are watching. Be sure to watch both amateur and professional video.

5. Join a social networking site. Every professional should have a profile on LinkedIn, so make sure you do, also. Facebook has been hot in 2007, but I think you’ll get more out of MySpace, which still remains popular with your future readers. You will get more DIY (the backbone of modern media) experience with MySpace, if you take full advantage of the site features (which, admittedly, I have not). Do Facebook, too, but don’t neglect MySpace.

6. Use social bookmarking. Set up del.icio.us for yourself and use it every day. Learn about tags. Check out Digg and Mixx and similar sites. If you can, get into Scott Karp’s Publish2 beta.

7. Start using RSS. Use RSS to keep up with the news of the day and the blogs you are now reading every day. Make sure your blog has an RSS feed. Here’s Marc Glaser’s guide to RSS.

8. If your current mobile phone doesn’t handle SMS (text messaging), get one that does. SMS works best when you have friends who text, so figure out who those friends are (by now, you have them). For neophytes and gray hairs, a phone with a QWERTY keyboard (Treo, or iPhone) works best. Blackberrys aren’t great SMS handhelds because they mix SMS and e-mail together.

9. Learn to twitter. I’m not a big Twitter user myself, but Ryan Sholin and Jack Lail swear by it. I think there is something to be said for learning how this technology may change information dissemination.

10. Create a Google Map mashup. If you don’t know what those are, google it. If you don’t know what to do or where to start, google it (hint: or you can search this site). There are plenty of tutorials available. It’s easy. All you need is a spreadsheet with appropriate data and enough smarts to follow step-by-step directions.

11. After you’ve done these ten things, document what you’ve learned — write something, such as an essay to your editor or a blog post. Discuss how technology has changed media, and follow the string of where that change might lead. What will your job be like in 10 years? What will media be like in five? How will news reach young readers in a generation? Tomorrow?

I see all of these points as hugely important for journalists to get involved in the new media communications we have today. I have already tried and attempted most of these but there are a few I myself need to work on exploring a bit more, such as tweeting on Twitter.

–  Since writing this blog my tweeting skills have excelled and I am wired into the world of media and communications. I believe strongly in using new media, such as the examples provided in Owens article, as a journalist and I am glad to see it being incorporated into not only the work place but into classrooms.  I am not saying I feel that it is necessary for everyone to use such tools but I believe that it can be helpful in a matter of different topics, which is a whole another post in itself.  It never hurts to try new things, and I feel as a journalist in today’s market you must learn how to use the basics of new media, or you might just be left behind.